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For example, FedEx borrowed the business model and spoke wheel from the Federal Reserve banking system. Consequently, the market share of Xerox copiers fell with just 17 percent of the market in 1984. Comparative analysis in relation to Japanese competitors, Xerox found it took two times longer than their Japanese competitors to put a product on the market five times the number of engineers, four times the number of design changes, and three times the costs of design.

While business owners may already have references in their family business management, very few are using the strategy of its wealth management. At the next level, the family business owner can compare the performance of the overall portfolio to an appropriate baseline. One possibility is to compare the returns and volatility of the portfolio to a portfolio of similar rates. A simplified hypothetical example is that if we have a portfolio of 50 titles and 50 percent of the shares that were able to compare the returns and risks of a portfolio of 50 percent of the Lehman Aggregate Bond and 50 percent for the Russell 3000 Index.

The performance of the underlying investments can be compared to the underlying indices and other similar investments in the same category. In asset management, comparing the results to an appropriate reference or it can help family businesses make smart choices with your money. Owners should ask your counselor to compare the results of a reference material.